We pride ourselves on providing solutions that will fit in with a client’s long-term ambitions – in effect we help our clients build and sustain their own sporting legacy
A thoroughbred service for Darley
Winning is just the beginning… that’s the message behind the marketing and communication materials we produce for Darley, the world’s leading thoroughbred breeding operation.
We are responsible for producing all the marketing collateral for Darley, which stands more than 60 stallions across four continents. We maintain the website; write much of the marketing copy; carry out photo-shoots all over the world; design for both print and the web; print and distribute a wide range of material; and design and place adverts in newspapers, magazines and websites.
The quality of our work was recognised when the four Darley bloodstock catalogues created by CPL won the award for best Specialist Communication at the Association of Publishing Agencies’ 2012 International Content Awards, beating entries from Boden, Tesco and Knight Frank. The judges commented: ‘There’s a practical substance to this publication that’s genuinely unique. It’s incredibly clear with striking typography and a global appeal.’